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Buying Twitter Followers is Sketchy. Could Artificial Intelligence be the (Legit) Alternative?
If you’re doing marketing for a smaller company, you’re very likely doing it all: juggling campaigns, content marketing, SEO, website updates, PR, social media, and whatever else comes along. You know your followers on platforms like Twitter are an important marketing opportunity, and you’re…
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Goodbye .@, Hello Messaging?
A single-character change in how tweets are distributed highlights a massive strategic decision for Twitter. When I first started using Twitter, I’d start my tweets with the names of other users. I wanted to give them credit for their ideas. I later discovered very…
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The Surprising Potential of a De-Smooshed Twitter
A unique real-world experiment, powered by an AI, that highlights the rewards and challenges of treating people on Twitter like individuals. Read the full report on Primal for Twitter, a personal intelligent assistant for content discovery. The Surprising Potential of a De-Smooshed Twitter
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Confessions of a Twitter Bot
Source Talking Politics Bots have a bad reputation. Whether they’re sinister botnets, carrying out coordinated attacks, or annoying spambots, polluting our digital universe with crappy auto-generated content, bots are a much maligned bunch. You might ask, if bots are bad and a huge portion…
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Content Assistants for Messaging and Social Media
Small conversational data such as tweets or text messages are a goldmine of individual interests. Millions of people everyday tweet about their favourite food, send a Kik or Facebook message about a recent TV episode, or take a photo on Instagram while attending a…
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Social Media Analysis using your Interest Graph
News alert! Your social network wants to get to know you. Unfortunately, identifying and understanding your interests based on 140 characters is pretty hard to do! That’s why marketers are busy trying everything to get to know you better. In this post, we’ll demonstrate…